You’ve got a dream in your heart to launch a business venture that will change the world—or at least change your world. Whether you’ve tried and failed in the past or this is your first venture into entrepreneurship, it’s time to dream big and take purposeful action.
Here are three principles for success as you set out to start your dream business:
- Incorporate online instead of hiring an attorney. I’ve started a number of corporations myself in a matter of minutes online. I’ve also hired accountants and attorneys to start corporations and paid upwards of $5,000. It was a waste of time and money. In most states, you can start a corporation online for less than $100 with no attorney or accountant involved.
Google the phrase “incorporate a business online” and add the name of your state and you’ll find the appropriate site to get up and running toward your dream today.
The great author Mark Twain once said, “The secret of getting ahead is getting started.” Don’t get bogged down in paperwork and waste your money with professional service firms unless you have an especially complex business structure. Get started now. From there you’ll have to get an EIN and open a bank account, then you can get serious about chasing your dreams.
- Build your website on a shoestring budget. Your website is your open window for the world to look into your business. But let’s face it, most entrepreneurs don’t have a big budget for a site that impresses the world. Even hiring designers to customize a WordPress template can blow the bank. Sites like Striking.ly can help.
Given that many consumers are on mobile devices, Strinking.ly is an especially strategic way to get up and running quickly with a simple, clear and accessible site. You may want a $15,000 site and you can hire the best designers in the world when the revenue starts rolling in. In the meantime, take tennis great Arthur Ashe’s advice: “Start where you are. Use what you have. Do what you can.”
- Use virtual freelancers instead of hiring staff. When you get to the point where you can’t do it all yourself, look to the virtual world for help. Virtual assistants, virtual receptionists and freelancers can help you do things you shouldn’t be doing or don’t know how to do while curbing costs as you pursue your dream.
It’s better to invest as much as possible in yourself before taking on expensive payrolls. Success coach Brian Tracy puts it this way: “Invest three percent of your income in yourself (self-development) in order to guarantee your future.”
Don’t wait until you have it all figured out to start going after your dream business. Martin Luther King, Jr. taught us, “You don’t have to see the whole staircase, just take the first step.” It’s never too late and there’s never a better time to pursue your dream business than right now.