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How to Compete as a Small Business in a Big Business World

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No matter what kind of small business you own, you’re bound to have larger competitors. It isn’t a question of “if,” but rather a matter of “when.”

When a big business emerges in your market, it can be challenging to compete with them when you are on a small business budget. After all, you have very different business structures and resources at your disposal. However, this doesn’t mean that your potential is restricted. There are many things you can do maintain the success of your small business in a big business world.

Emphasize what makes your business unique

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How to Master the Art of the Elevator Pitch

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Most sales pitches don’t take place in a prearranged meeting space. Frequent opportunities to make a sales pitch are brief and bound to happen unexpectedly.

You never know when you might be bumping shoulders with potential high-profile investors or clients, whether it’s at a convention, networking event, or simply a location that’s always brimming with business activity. For this reason, every entrepreneur should have a detailed business plan, and with that includes a well-crafted elevator pitch.

What is an elevator pitch?

An elevator pitch is an extremely brief and incredibly persuasive sales speech or presentation and an effective sales tool that all entrepreneurs should have ready.

Imagine the length of an elevator ride, approximately 30 seconds. This is the length of time you have to make a strong impression while communicating all of the most important and interesting aspects of your business, providing just enough information to communicate you have a solution, but leaving enough questions unanswered to prompt your audience to make inquiries themselves.

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Client Success: In the Light Magazine

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This month’s client success story is brought to us by Tyree Reeves in our Davinci Meeting Rooms department.

In the Light Magazine has been booking meetings with Davinci Meeting Rooms for a year now. Last month, Brittney with In the Light Magazine needed an office for an interview. She reserved a day office at the Madison Office Suites in New York City, NY. Brittney noted “At first I was slightly skeptical, but Davinci exceeded my expectations. The building itself: from the lobby, the elevators, the reception room, and day office looked so much better than the photographs I had seen online. The security guard and the receptionist were very sweet, helpful, and professional. As an online-based organization, my client was highly impressed. I am planning to book again either as this location (or try a new one just for fun) very soon. I’m so glad Davinci exists and makes this possible for small non-profits such as mine.”

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7 Ways to Land a Sale with Presentation Technology

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Business owners of all kinds recognize the power of presentation technology, but the right technology can be difficult to come by. Even when the stakes are high and competition is fierce, it shouldn’t discourage entrepreneurs from seeking the best presentation technology available.

There are seven ways that the right presentation technology can help you gain a competitive edge and increase the likelihood of landing a sale, not just after that meeting, but after the many meetings sure to follow.

  1. Impressing your client

    With a clean and organized meeting room stocked with next generation technology, your client will take notice of your professionalism immediately. Making a strong first impression on important clients is important, and having equally impressive technology to match is an easy way to invoke a positive reaction.

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How to find the right meeting space to impress a client

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What is the first impression clients get when they arrive at your meeting space? Are they warmly received and comfortable, or do they find it disagreeable or even offensive? 

It isn’t a thought that many of us consider very often, but the answer could mean the difference between gaining a great potential client’s business or losing it forever. Meeting spaces are important, so it’s crucial that you find an environment that suits your business’s needs and makes a good impression on your clients.

To impress a client with a meeting space, create a meeting room checklist and consider the following:

Convenient and professional location

The first thing you should consider when choosing a meeting space is its location. Is it easy to get to? What message does this particular location send? If a client has a hard time getting to your meeting, chances are they will hardly be in the proper mood in which to do business.

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How much of an impact does business location have?

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It’s obvious that if your business location is impossible to get to, you are going to have a hard time retaining or finding new customers, but do you know how much an impact your business location really has?

When it comes to the location of a business, retaining existing customers is key. The more your customer retention increases, so does your revenue. The right location can have a big impact on both of these factors. To increase sales and revenue, you should take into account four considerations: proximity to current customers, the environment of your target demographic, opportunities for growth and drawing in new business, and how that location will affect your budget.

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Go Virtual: Slash Environmental Impact and Business Costs

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Small business owners that go virtual not only reduce their carbon footprint, they also save thousands of dollars a month. So, what’s the catch? Why aren’t more businesses embracing virtualization?

More than 42 percent of small business owners can save at least $1,000 a month on operating costs by going virtual, and not only does this change in operations increase efficiency company-wide, it also reduces environmental impact. And fortunately, going virtual doesn’t have to be cumbersome process. By adopting these three virtual practices, you can quickly and easily slash environmental impact and business costs. 

Replace paper docs with web-based software

The first and often biggest step to going virtual is eliminating or reducing paper consumption. The environmental and financial costs of paper use are substantial. On average, office employees use more than 10,000 sheets of paper per year. That amounts to $80 annually for each office worker, and results in the destruction of almost two trees per employee every year, which can really add up as your business expands.

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5 remarkable reasons to use conference room rentals

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As a growing business, you need more space. However, office lease payments can squander your budget. Just as you need meeting space to grow and meet with new prospective clients, you need to cut costs where you can, too.

There are many reasons businesses prefer conference room rentals, whether it be the freedom to travel or access to technology and services they may not otherwise be able to afford. Every business can find value and opportunity unique to their industry and operations by renting meeting spaces.

Here are five remarkable reasons to use conference room rentals that consistently yield results: 

  1. More flexibility to travel 

In today’s market, business traveling is more commonplace than ever before. Conference room rentals can give you the tools to embrace mobility while saving you money in the process. 

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Davinci 101: Same-Day Meeting Room Booking for the Mobile Entrepreneur

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Business moves faster today than it ever has. Digital communication technologies and search engines have helped businesses to connect and align their business goals more easily than in any previous decade. Adam is a mobile entrepreneur. Working out of his home, Adam uses virtual office services to maintain a professional business address, a live receptionist team to keep his business running smoothly, and meeting room rental services to close deals and maintain a personal relationship with current and potential clients. Adam not only keeps pace with business in today’s world, he’s staying ahead.

Quite often as Adam is working on leads and following up with clients, the need to set up meetings on short notice presents itself. Without a permanent meeting space, Adam uses Davinci Meeting Rooms to book conference rooms by the hour, and due to Davinci’s ability to provide rooms on a next-day or even same-day basis, Adam is able to satisfy his clients’ demands in impressive fashion.

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How to streamline your small business operations

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It’s challenging to maintain productivity when you are trying to remotely manage a rapidly growing business. But, as the owner of a small business, your goals are simple: you need fresh ideas to help minimize operating costs, improve efficiency while traveling or working in satellite offices, and expanding your business’s reach. 

Streamlining your small business operations to achieve these goals doesn’t have to be difficult. Taking advantage of virtual tools and services creates many opportunities to grow and enhance work efficiency. Here are just four things that can assist in streamlining business operations:

Moving to the cloud

The first thing you should consider when trying to streamline your business operations is to go virtual and move everything to the cloud. This is not only optimal for working remotely in satellite offices or while traveling, it saves valuable office space and costs on supplies.